Privacy 2017-06-18T00:06:04+03:00

Your privacy is very important to us. We have prepared this Privacy Policy to explain how we collect, use protect, and share information when you are served an advertisement from or use the Global RevGen network advertising technologies and services (“Ad Network”) and when you use the Global RevGen Web site (“Site”). This Privacy Policy also explains your choices for managing your information preferences.

This Privacy Policy applies to all:

  • consumer end users who are served advertisements from the Ad Network (“End Users”);
  • Web site publishers that use our Ad Network (“Publishers”);
  • advertisers that use our Ad Network (“Advertisers”); and
  • any person that visits our Site.

We have organized this Privacy Policy into two sections. The first section addresses information privacy specific to our Ad Network. The second section addresses information privacy in connection with our Site and our general information privacy practices.

By using the Ad Network or the Site, you consent to this Privacy Policy.

Some information is collected through “Cookies” as described below.


We are committed to following the National Advertising Initiative’s (NAI) privacy principles.

Information We Collect Specifically Through Our Ad Network

We may collect anonymous usage data that does not identify, contact, or precisely locate an End User (“Non-Personally Identifiable Information”) when Publishers and Advertisers use our Ad Network to deliver advertisements to End Users. For example, we may collect Web sites visited, content viewed, ad interaction, interaction with Advertiser Web sites, search terms used, and other click and browsing behavior. We may also collect Non-Personally Identifiable Information from other sources, such as online data exchanges.

How We Track User Behavior

When End Users visit a Publisher’s Web site, they may be identified through an anonymous data collection and targeting cookie (“Global RevGen Cookieā€¯). The Global RevGen Cookie allows our Ad Network to serve advertisements to End Users and to better target and analyze consumer behavior with the goal of providing better and more relevant advertising. You are always free to decline cookies, but by doing so you may not be able to use certain features on the Web sites or take full advantage of all the Web site offerings and targeted advertising. You can configure your Web browser to accept all cookies, reject all cookies, erase cookies, or notify you when a cookie is set. Alternatively, you are always free to opt out of the Global RevGen Cookie.

Cookie Opt-Out Procedure


If you decide to opt-out, advertisements may still be delivered to your Web browser on behalf of Publishers using our Ad Network but those advertisements may not be as relevant to you because the advertisement request will only use information that is automatically transmitted through an Internet communication and not information collected using an Global RevGen Cookie.

The Global RevGen opt-out functionality is cookie-based. In order for the opt-out to work on your computer, your Web browser must be set to accept third-party cookies. If you buy a new computer, change Web browsers, or delete this cookie, you will need to perform the opt-out task again.

Advertisers and third-party ad networks may also participate in our Ad Network and may also utilize cookies to deliver advertisements and monitor the performance of such advertisements. Many third-party ad networks have agreed to provide an “opt out” mechanism for their ad cookies. The collection of information through cookies by such third parties will be governed by their own privacy policies and practices, over which Global RevGen has no control. For more information, please click here.

How We Use And When We Share Information We Collect Specifically Through Our Ad Network

With respect to data collected via our Ad Network, including user behavior data, we may combine certain Non-Personally Identifiable Information with data collected from other sources and disclose the Non-Personally Identifiable Information and combined information to participating Advertisers and Publishers to improve the relevance and effectiveness of the advertising presented to End Users. For example, we use data collected via our Ad Network to create anonymous consumer segments. These segments will be used to target and optimize Advertiser campaigns. We do not share Personally Identifiable Information with third parties without your permission, except as expressly disclosed in this Privacy Policy.

Data Retention

Global RevGen does not keep data on its own servers, instead the data is kept on the End User’s computer in the Global RevGen Cookie. The data is stored in the Global RevGen Cookie until the Global RevGen Cookie is deleted by the End User. End Users can delete the Global RevGen Cookie at any time, as explained in this Privacy Policy. We keep data collected via our Ad Network, including user behavior data, that we control for no longer than two years.

Publisher’s Privacy Policy Applies To End Users

End Users should read each Publisher’s privacy policy to learn how the Publisher collects, uses, and protects information that they may collect or that may be collected in connection with the Publisher’s Web site. While we encourage Publishers to adopt information privacy practices consistent with ours, we are not responsible or liable for any Publisher’s information privacy practices.


VAdvertisers that participate in our Ad Network pay Global RevGen to display advertisements on participating Publisher Web sites. As discussed above, these companies use their own ad serving technologies to display and track their advertisements. Be aware that some Advertisers might use information received from us for their own behavioral advertising. We are not responsible or liable for such Advertisers’ information privacy practices. We encourage you to read Advertisers’ privacy policies and contact them directly if you have questions about their information privacy practices.


Managing Your Information Preferences

You can always access, correct, or change your Personally Identifiable Information (defined below), or opt out of our direct marketing efforts, by changing the relevant settings in your Global RevGen profile or account (if available) or by contacting us at:
Global RevGen Pty Ltd.
Unit 602, 3111 Via Dolce, Marina Del Rey, CA zip 90292 USA
E: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
T: +1 347 615 2296

If you have any questions or concerns regarding this Privacy Policy, the Ad Network, or the Site, please contact us the same way.

Information We Collect through the Site

Personally Identifiable Information: We collect information that personally identifies you, such as your name, username, email address, credit card details, and other information as we may from time to time request at our discretion (“Personally Identifiable Information”) only if you choose to share such information with us. For example, you may be asked to provide us with certain Personally Identifiable Information when you register with or use the Ad Network, when you register with or use the Site, and at other times. The decision to provide this information is optional; however, if you elect not to register with or provide such information, you may not be able to access certain content, features, or services available on or through Ad Network or the Site.

PDF version of this document is available here

International Advertising