Advertise in Sudan

Sudan has an internet penetration of 26.4 % so based on their total population of 41,175,541 people 10,886,813 are online, leaving 30,288,728 non-internet users.

Compare this to the African region which has an internet penetration of 20.7% with a total online population of 192,593,854 for the region as a whole.

Specific data on Sudan is difficult to come by but based on the aggregate data for the African region and extrapolated results there are:

4,425,835

households (10.7%) with internet access at home

4,082,524

households (9.9%) with a computer

194,202

households (0.5%) with a fixed broadband subscription

7,163,772

households (17.4%) with an active mobile broadband subscription

30,281,028

(73.5%) mobile cellular telephone subscriptions

478,407

(1.2%) fixed telephone subscriptions

Sudan is one of the countries which has lower total internet advertising growth and lower mobile internet penetration.

Only a handful of countries have relatively low mobile internet penetration coupled with low growth in total internet advertising revenue. Internet speed is one of the contributing factors. Nevertheless, these countries are still expected to have mobile internet penetration rates above 60% in 2019.

Sources: internetlivestats.com, itu.int, Global entertainment and media outlook 2015–2019, PwC, Ovum

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