Croatia’s internet advertising sector is a $97.7M industry, segmented as follows:
Display Advertising
amounts to $24.7M (25.3% of the total) and will grow by an annual CAGR of
Video Advertising
amounts to $4.8M (4.9% of the total) and will grow by an annual CAGR of
Search Advertising
amounts to $49.2M (50% of the total) and will grow by an annual CAGR of
Social Media Advertising
amounts to $5.9M (6% of the total) and will grow by an annual CAGR of
Classifieds Advertising amounts
to $13.1M (13.4% of the total) and will grow by an annual CAGR of
Mobile Advertising
as a standalone segment, including parts of the above segments, is growing fast and will amount to
Sources: internetlivestats.com, internetworldstats.com, itu.int, Digital IN 2016 WeAreSocial, Global entertainment and media outlook 2015–2019, PwC, Ovum
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