Advertise in Brunei

Brunei has an internet penetration of 72.3 % so based on their total population of 428,874 people 310,205 are online, leaving 118,669 non-internet users.
Compare this to the Asia Pacific region which has an internet penetration of 36.9% with a total online population of 1,506,275,447 for the region as a whole.
Advertise in Brunei 2017-09-01T13:23:50+03:00

Specific data on Brunei is difficult to come by but based on the aggregate data for the Asia Pacific region and extrapolated results there are:


households (39.0%) with internet access at home


households (36.0%) with a computer


households (8.9%) with a fixed broadband subscription


households (42.3%) with an active mobile broadband subscription


(91.6%) mobile cellular telephone subscriptions


(91.6%) mobile cellular telephone subscriptions


(11.3%) fixed telephone subscriptions

Brunei is one of the countries which has lower total internet advertising growth and lower mobile internet penetration.
Only a handful of countries have relatively low mobile internet penetration coupled with low growth in total internet advertising revenue. Internet speed is one of the contributing factors. Nevertheless, these countries are still expected to have mobile internet penetration rates above 60% in 2019.
Sources:,, Global entertainment and media outlook 2015–2019, PwC, Ovum

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